A Beginners Guide to Kaftans
A kaftan is a term known to many in the fashion world, and yet not entirely clear to some, given its generic usage. We break its definition down for you and share information that helps clarify what this timeless garment represents with this ‘beginners guide to kaftans’.

A brief history of kaftans

Kaftans. A term known as a luxurious fashion garment that is recognised across the globe and normally associated with royalty since the time of the Ottoman Empire. Back then, the Ottoman styled kaftans used exotic fabrics and grand embellishments showcasing individuality and unique craftsmanship. Similar variants of the Tunic style attire was then seen across the Middle East, parts of Africa and Russia too. Clearly, this was a symbol of just how comfortable and stylish this garment was and has since stood the test of time.


Elizabeth Taylor wearing a kaftan in the 1970’s

Fast forward to the 1970’s and kaftan as a garment was popularised for its comfort appeal and colourful prints with the hippie generation of the time and the likes of celebrities such as Elizabeth Taylor draped in designer kaftans. This later became mainstream with other noted designers including Kaftans as part of their summer season lines, making kaftans (and especially beach kaftan dresses) a womenswear staple for those going on holiday and generally lounging around at the beach or by a pool. Normally made with bright, colourful & unique print designs referencing traditional West, Southwest and South Asian cultures fused with on trend colour palettes & styles, these modern colourful outfits has begun to transcend use not only as resort only fashion items but as occasion wear items and day-to-day wear as well.

We now dig a little deeper into the basics of the kaftan itself and reduce any further apprehensions you may have when wearing a kaftan for the first time with some suggested style tips to make things even easier.



Loungewear Kaftans


Many of you will fear getting lost in a kaftan, particularly given its free size like appearance and maximum use of fabric. Unlike the earlier times of “free size” kaftans, at The Kaftan Company we provide fitted kaftans. This means you can match the size chart suggested by us to your measurements and choose styles from S(Small) right up to 3XL. Thus ensuring your figure is accentuated without compromising on style.

Reflect your preferred style

Earlier kaftans were normally free style and meant for resort and loungewear. As leaders in the space, we have since created many additional categories that enable first time buyers such as yourself to find a kaftan that suits your needs. These include: Kaftan Nightwear, Kaftan Loungewear, Kaftan Beachwear and Resort Wear, Kaftan Kurtas, Kaftan Maternity Wear, Kaftan Kidswear, Kaftan Tunics, Kaftan Casualwear and Kaftan Partywear. Essentially, a kaftan to cover each and every occasion.


Partywear Kaftan Kurtas


Kaftans are synonymous with comfort and hence choosing the right material can make a world of difference. This is why we primarily use the finest cottons, viscose, satin and modal fabrics ensuring maximum breathability and comfort that will have you addicted after your first experience.


While the kaftan may seem a little on the simpler side when first seen, it is an exceptionally versatile garment. And now given the variety of kaftans we produce, be sure to complement your style with a suitable bag, necklace, belts, footwear depending on the look you want to create. We guarantee there is a kaftan that will suit any look you aspire to reflect.

As you can tell by now, kaftans are a versatile, stylish and comfortable garment. As a beginner to the world of kaftans, we hope to have reduced your apprehensions as a first time buyer and look forward to your first experience of wearing a kaftan with us!

Visit us at: www.thekaftancompany.com

Follow us on Instagram @kaftancompany

September 29, 2021 — Navin Rao